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Michaels
In my time at Michaels, my projects have ranged from designing brand guidelines, campaigns, and decor guide catalogs to reimagining the entire look of the store for a more modern and engaging experience.
2020 Michaels Holiday Decor Guide
Art direction, design, influencer partnership, strategy, photo editing, animation
2019 Michaels Spring Decor Guide
Art direction, design, strategy, photo editing, animation
2019 Michaels Holiday Decor Guide
Art direction, concept design, influencer partnership, strategy, photo editing
2021 Michaels Summer Market
Concept design, strategy, art direction, photo editing
2018 Martha Stewart Party
Art direction, design, styling, strategy, photo editing, vendor partnership
2018 Michaels Classes + Events Rebrand
Concept design, toolkit design, art direction, strategy
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